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Price range: $14.00 through $26.00

Lengthening Mascara that actually goes the distance: Alleyoop’s next-level tubing formula extends every lash from root to tip while strengthening it over time. Infused with Biotin (Vitamin B7), peptides and shea butter, this clean mascara never smudges, budges, clumps or flakes. Ophthalmologist-tested, prostaglandin-free, vegan and cruelty-free. In Black and Brown — Mini (4ml) and Full Size (8ml).